The 1% Blueprint: How To Master The Art of Selling Luxury Real Estate
Discover the proven strategies and cutting-edge techniques of James Harris and David Parnes, and use them to propel your real estate business to new heights of success.
Welcome
Self-assessment
Create Your Goals and Plan
The Foundation to Become the 1%
Assess the Current 1%
The CHOP Method
How to Eliminate Competition and Fear
Flip the Script
Become the #1 Information Source
Market Understanding Checklist
Eliminate Analysis Paralysis
Marketing Methods That Work
Marketing Methods That Work
Door Knocking
Door Knocking in Luxury Neighborhoods
Open Houses
Luxury Open House Checklist
Your Personal Luxury Brand
Create Your Unique Brand Identity
Branding Toolkit
How to Negotiate a Million Dollar Listing
Win-Win: Negotiation Preparation
Winning in a Down Market
Consistency and Organization
Follow Up Tracking Sheet
Closing